Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In January harrypotter.com received 6.34M visits with the average session duration 09:32. Compared to December traffic to harrypotter.com has decreased by -9.0%.

Visits

6.34M

-9%

Pages / Visit

6.34

Avg. Visit Duration

09:32

Bounce Rate

37.63%

Total Visits last 3 months

Jan6.34M

Dec6.97M

Nov5.96M

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harrypotter.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Harrypotter.com's core audience is located in United States followed by Brazil, and Mexico.

Country		All devices	Desktop	Mobile
United States	24.96%	1.58M	29.46%	70.54%
Brazil	9.86%	625.44K	10.8%	89.2%
Mexico	6.24%	396K	7.78%	92.22%
Germany	3.95%	250.72K	17.58%	82.42%
United Kingdom	3.25%	206.36K	26.02%	73.98%

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harrypotter.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Jan 2025

On harrypotter.com, visitors mainly come from google.com__Google organic (44.75% of traffic), followed by Direct (32.47%). In most cases, after visiting harrypotter.com, users go to harrypotter.com and harrypottershop.co.uk.

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harrypotter.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Harrypotter.com's audience also visits wikibooks.org, followed by universalorlando.com.

wikibooks.org

Visits:

4.47M

universalorlando.com

Visits:

6.48M

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harrypotter.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Harrypotter.com’s traffic has increased by 11.43% month-on-month up to current organic search traffic.

Organic Search Traffic

4.58M

+11%

Paid Search Traffic

Branded Traffic Share

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harrypotter.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

harrypotter.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to harrypotter.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

Jan 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
harry potter	I	1	1,000,000	0.92	14.46%
pottermore	I N	1	74,000	4.29	3.45%
harry potter house quiz	I	1	165,000	0.05	2.38%
wizarding world	I N	1	49,500	0.78	2.3%

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harrypotter.com Backlink Analytics

Analyze and track harrypotter.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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harrypotter.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

25.03K

374.1K

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harrypotter.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In January the number of backlinks to harrypotter.com has increased by 34.51% and equals 374.1K. The amount of referring domains has increased by 8.75% and equals 25.03K.

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harrypotter.com SEO Audit

Check out harrypotter.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

harrypotter.com SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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harrypotter.comJanuary 2025 Traffic Stats

harrypotter.com Web Traffic Statistics

harrypotter.com Traffic and Visitor Engagement