Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In March opodo.com received 753.87K visits with the average session duration 05:03. Compared to February traffic to opodo.com has increased by 19.77%.

Visits

753.87K

+20%

Pages / Visit

2.75

Avg. Visit Duration

05:03

Bounce Rate

52.85%

Total Visits last 3 months

Mar753.87K

Feb629.42K

Jan660.64K

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opodo.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Opodo.com's core audience is located in Germany followed by United Kingdom, and Ireland.

Country		All devices	Desktop	Mobile
Germany	12.12%	91.34K	35.67%	64.33%
United Kingdom	8.76%	66.04K	31.59%	68.41%
Ireland	7.59%	57.22K	39.93%	60.07%
United Arab Emirates	6.49%	48.9K	31.25%	68.75%
South Korea	5.13%	38.69K	0.0%	100.0%

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opodo.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Mar 2025

On opodo.com, visitors mainly come from Direct (41.16% of traffic), followed by kayak.ie (13.88%). In most cases, after visiting opodo.com, users go to opodo.co.uk and booking.com.

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opodo.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Opodo.com's audience also visits edreams.com, followed by opodo.co.uk.

edreams.com

Visits:

4.4M

opodo.co.uk

Visits:

1.39M

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opodo.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Opodo.com’s traffic has dropped by -3.02% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 285.12% up to current paid search traffic.

Organic Search Traffic

97.74K

-3%

Paid Search Traffic

7.56K

+285%

Branded Traffic Share

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opodo.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

opodo.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to opodo.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Germany

Mar 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
opodo kundenservice	I	1	4,400	1.02	10.23%
kundenservice opodo	I	1	2,400	1.02	5.58%
opodo kontakt	I	1	2,400	0.82	5.58%
opodo telefonnummer	I	1	2,400	0.87	5.58%
kontakt opodo	I	1	1,900	0.82	4.41%

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opodo.com Backlink Analytics

Analyze and track opodo.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

opodo.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

2.07K

1.05M

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opodo.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In March the number of backlinks to opodo.com has increased by 26.07% and equals 1.05M. The amount of referring domains has dropped by -3.59% and equals 2.07K.

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opodo.com SEO Audit

Check out opodo.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

opodo.com SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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opm.gov opodo.co.uk

opodo.comMarch 2025 Traffic Stats

opodo.com Web Traffic Statistics

opodo.com Traffic and Visitor Engagement