Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Websites in Hong Kong, Updated February 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 478,238,480 | 6.49 | 34.9% |
| 2 |  | – | 279,308,061 | 7.78 | 30.24% |
| 3 |  | – | 51,451,004 | 7.52 | 47.43% |
| 4 |  | – | 36,546,853 | 2.97 | 44.69% |
| 5 |  | 1 | 33,916,162 | 8.75 | 26.15% |
| 6 | lihkg.com | 1 | 33,551,292 | 4.09 | 65.17% |
| 7 |  | 1 | 32,063,485 | 5.03 | 35.39% |
| 8 | yahoo.com | 1 | 29,954,757 | 3.33 | 53.49% |
| 9 |  | 1 | 27,505,624 | 1.76 | 75.24% |
| 10 | discuss.com.hk | 1 | 27,162,701 | 7.11 | 24.65% |
| 11 | google.com.hk | 1 | 25,242,181 | 7.62 | 31.61% |
| 12 |  | 3 | 24,787,107 | 12.04 | 45.38% |
| 13 | x.com | – | 17,851,628 | 10.73 | 41.65% |
| 14 | whatsapp.com | 2 | 15,875,748 | 2.51 | 71.16% |
| 15 | gamer.com.tw | – | 15,291,224 | 3.06 | 53.34% |
| 16 | reddit.com | 2 | 13,759,589 | 3.08 | 63.21% |
| 17 | bing.com | 4 | 13,418,250 | 4.79 | 38.49% |
| 18 |  | 2 | 13,244,698 | 3.43 | 47.88% |
| 19 | on.cc | – | 12,297,628 | 4.01 | 38.1% |
| 20 | ntp.msn.com | 2 | 12,039,946 | 3.49 | 45.68% |
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Key Insights on Top Websites in Hong Kong in February 2025
As of February 2025, google.com is the most visited website in Hong Kong, attracting 478.24M monthly visits. youtube.com follows with 279.31M visits, and facebook.com records 51.45M visits.
In terms of user engagement, the average number of pages per visit across these sites is 5.48, with instagram.com leading at 12.04 pages per visit.
The average bounce rate is 45.69%, with hk01.com having the highest at 75.24%.
And discuss.com.hk leads the way with the lowest bounce rate at 24.65%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Websites in Hong Kong
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Last updated: March 13, 2025
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