Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Websites in the United Kingdom, Updated 2025年10月
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 4,057,770,679 | 5.23 | 36.21% |
| 2 |  | – | 1,505,250,471 | 7.85 | 33.72% |
| 3 |  | – | 394,091,211 | 3.89 | 41.29% |
| 4 |  | 1 | 318,972,176 | 6.2 | 41.03% |
| 5 |  | 1 | 312,683,742 | 7.04 | 46.4% |
| 6 |  | – | 220,622,722 | 3.6 | 57.76% |
| 7 | reddit.com | – | 211,802,325 | 3.66 | 57.9% |
| 8 | chatgpt.com | – | 202,268,412 | 3.39 | 45.1% |
| 9 | google.co.uk | – | 148,289,541 | 5.3 | 48.79% |
| 10 |  | – | 136,682,614 | 8.28 | 49.38% |
| 11 | x.com | 1 | 127,431,231 | 10.5 | 39.64% |
| 12 | yahoo.com | 1 | 126,123,637 | 3.85 | 51.06% |
| 13 |  | 1 | 119,533,970 | 6.58 | 37.63% |
| 14 |  | 1 | 115,790,146 | 7.26 | 23.63% |
| 15 | bing.com | – | 105,620,640 | 4.62 | 41.07% |
| 16 | microsoftonline.com | 1 | 105,078,322 | 2.27 | 49.12% |
| 17 | gov.uk | 1 | 96,743,977 | 2.28 | 59.48% |
| 18 | temu.com | 1 | 81,902,601 | 3.44 | 59.2% |
| 19 |  | 3 | 80,154,228 | 6.43 | 45.75% |
| 20 |  | 3 | 77,959,666 | 4.01 | 45.09% |
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Key Insights on Top Websites in the United Kingdom in 2025年10月
As of 2025年10月, google.com is the most visited website in the United Kingdom, attracting 40.58亿 monthly visits. youtube.com follows with 15.05亿 visits, and bbc.co.uk records 3.94亿 visits.
In terms of user engagement, the average number of pages per visit across these sites is 5.28, with x.com leading at 10.5 pages per visit.
The average bounce rate is 45.46%, with gov.uk having the highest at 59.48%.
And pornhub.com leads the way with the lowest bounce rate at 23.63%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Websites in the United Kingdom
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Last updated: 2025年11月13日
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