Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May tuftandneedle.com received 127.97K visits with the average session duration 04:27. Compared to April traffic to tuftandneedle.com has decreased by -7.19%.

Visits

127.97K

-7%

Pages / Visit

3.35

Avg. Visit Duration

04:27

Bounce Rate

40.41%

Total Visits last 2 months

May127.97K

Apr137.89K

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tuftandneedle.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Tuftandneedle.com's core audience is located in United States followed by United Kingdom, and Poland.

Country		All devices	Desktop	Mobile
United States	90.95%	116.39K	54.75%	45.25%
United Kingdom	2.96%	3.78K	15.54%	84.46%
Poland	0.8%	1.02K	0.0%	100.0%
France	0.63%	805	100.0%	0.0%
Armenia	0.53%	675	100.0%	0.0%

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tuftandneedle.com Website Traffic Journey

Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

Desktop

May 2025

On tuftandneedle.com, visitors mainly come from Direct (31.33% of traffic), followed by google.com (21.82%). In most cases, after visiting tuftandneedle.com, users go to shop.app and saatva.com.

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tuftandneedle.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Tuftandneedle.com's audience also visits casper.com.

casper.com

Visits:

2.65M

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tuftandneedle.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Tuftandneedle.com’s traffic has dropped by -9.27% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 334.97% up to current paid search traffic.

Organic Search Traffic

124.68K

-9%

Paid Search Traffic

23.85K

+335%

Branded Traffic Share

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tuftandneedle.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

tuftandneedle.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to tuftandneedle.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
tuft and needle	C	1	27,100	7.65	20.9%
tuft and needle mattress	C	1	9,900	6.98	7.63%
tuft & needle	N	1	6,600	7.65	5.09%
tuft&needle	N	1	4,400	7.65	3.39%
mattress store	C	3	27,100	3.73	1.69%

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tuftandneedle.com Backlink Analytics

Analyze and track tuftandneedle.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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tuftandneedle.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

5.29K

79.84K

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tuftandneedle.com Backlinks and Referring Domains

Uncover the referring domains of your competitors, evaluate their backlink growth, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to tuftandneedle.com has increased by 0.69% and equals 79.84K. The amount of referring domains has increased by 1.26% and equals 5.29K.

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tuftandneedle.com SEO Audit

Check out tuftandneedle.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

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Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

tuftandneedle.com SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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tuftandneedle.comMay 2025 Traffic Stats

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