Last updated: February 21, 2025

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    vrbo.com Web Traffic Statistics

    Get a snapshot of vrbo.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    vrbo.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In January vrbo.com received 34.46M visits with the average session duration 12:19. Compared to December traffic to vrbo.com has increased by 31.21%.
    Total Visits last 3 months
    Jan34.46M
    Dec26.27M
    Nov24.6M
    Get marketing insights →10x daily insights. Free!

    vrbo.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Vrbo.com's core audience is located in United States followed by United Kingdom, and Canada.
    Country
    All devices
    Desktop
    Mobile
    United States75.94%26.17M51.43%48.57%
    United Kingdom5.62%1.94M46.32%53.68%
    Canada5.62%1.94M42.17%57.83%
    Spain1.34%461.7K33.43%66.57%
    Netherlands1.24%426.04K55.64%44.36%
    See all countries →10x daily insights. Free!

    vrbo.com Website Traffic Journey

    Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

    On vrbo.com, visitors mainly come from Direct (52.32% of traffic), followed by google.com (12.58%). In most cases, after visiting vrbo.com, users go to google.com and airbnb.com.

    vrbo.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Vrbo.com's audience also visits airbnb.com, followed by hometogo.com, and vacasa.com.
    #1
    Visits:

    104.03M

    #2
    Visits:

    1.62M

    #3
    Visits:

    1.87M

    vrbo.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Vrbo.com’s traffic has dropped by -0.25% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 1.23% up to current paid search traffic.

    vrbo.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    vrbo.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to vrbo.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    vrbo
    N
    12,740,0002.7936.28%
    vbro
    N
    174,0002.470.98%
    verbo
    N
    160,5002.470.8%
    vrbo owner login
    N
    T
    133,1005.010.43%
    vrbo login
    N
    T
    127,1001.150.35%

    vrbo.com SEO Audit

    Check out vrbo.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
    Assess your website’s performance and fix all associated issues
    Make sure Google bot can crawl and index your website
    Scan your website for 130+ technical and SEO mistakes

    vrbo.com SEO Audit and Website Health Check

    See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
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